Innovation Humanities and Social Sciences Research (IHSSR)

Publisher:ISCCAC

Research on the Dissemination of Red Culture from the Perspective of New Youth’s Reception
Volume 21, Issue 2
Authors

Jifang Zhang, Yiting Fu

Corresponding Author

Yiting Fu

Publishing Date

March 31, 2025

Keywords

Red culture, New youth, Dissemination, Reception.

Abstract


Red culture, a spiritual symbol of the Chinese nation, contains profound historical memories and revolutionary spirit, which is supposed to be inherited and carried forward by its people, especially the youth. While during its dissemination to the youth in the new era, there lies some hinders and deficiency. This paper elaborates on the evolution and significance of red culture, dissects the existing circumstances and hurdles in its dissemination, probes into the traits and reception scenarios of the new youth, and puts forward corresponding dissemination strategies. The overarching aim is to furnish both theoretical underpinnings and practical guidelines for more efficaciously inheriting and proliferating red culture among the new youth.

Copyright

© 2025, the Authors. Published by ISCCAC

Open Access

This is an open access article distributed under the CC BY-NC license