Zhaomei Xing,  Wenfei Gong

Wenfei Gong

March 31, 2025

Persuasion, Cooperative principle, Ideological and political education integrated into courses.

At present, Chinese “ideological and political education integrated into courses”(shortened as “IPEIC”) is rich in ideological and political teaching resources, but insufficient in affinity and weak in pertinence, causing IPEIC a process of one-side persuasion , but not two-side communication and cooperation. Based on Grice’s pragmatic theory the “Cooperative Principle” of conversation and its philosophical origin—Kant’s theory of categories and judgments, this paper constructed the “Cooperative Principle” system of IPEIC in order to enhance its affinity and pertinence. The “Cooperative Principle” of IPEIC entails four maxims, among which the maxim of quantity is the premise, emphasizing that IPEIC should be carried out in a moderate way to avoid excessive IPEIC; the maxim of quality is the core, requiring that IPEIC should not be carried out unless quite necessary; the maxim of relation is the key, endeavoring to explore the internal relevance between ideological and political content and professional knowledge from the following three perspectives: dependence and independence, causality and dependence, and coordination; the maxim of manner is the basis, advocating narrowing the emotional and cognitive distance between teachers and students by appealing to logos, ethos, and pathos. The four maxims involved in the “Cooperative Principle” jointly serve the ideological and political education needs of both teachers and students, so that the content of ideological and political education and the ideological concepts of the educated present a state of mutual attraction and mutual approach, rather than a relationship of mutual independence and mutual exclusion.

© 2025, the Authors. Published by ISCCAC

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