Changhe Wang

Changhe Wang

June 01, 2025

Cultural-tourism integration, Song Yun Culture, Historic districts, Conservation and revitalization.

As a vital component of urban space, historic districts play a significant role in the contemporary transmission of outstanding traditional culture and the innovative development of the tourism economy. Song Dynasty cultural heritage, known as Song Yun Culture, represents a distinctive and emblematic form of traditional culture in Zhejiang Province in the new era. The integration of Song Yun Culture with historic districts is crucial to both the revitalization of these urban areas and the preservation and promotion of Song cultural heritage. This paper explores the relationship between Song Yun Culture and historic districts, and analyzes the challenges faced in the conservation and revitalization of such areas within the framework of cultural-tourism integration. These challenges include inadequate policy mechanisms, shortage of skilled professionals, monotonous cultural carriers and presentation formats, and insufficient publicity and support systems. In response, the paper proposes targeted strategies such as improving top-level planning, excavating Song Yun cultural resources, creating distinctive landmarks, enhancing training systems, and strengthening promotional mechanisms. These approaches aim to offer theoretical insights and practical guidance for the transmission of Song Yun Culture through the revitalization of historic districts.

© 2025, the Authors. Published by ISCCAC

This is an open access article distributed under the CC BY-NC license