Innovation Humanities and Social Sciences Research (IHSSR)

Publisher:ISCCAC

AHP-Based Cultural Imagery Value Construction and Design Translation Strategy for the Changzhou Section of the Grand Canal
Volume 21, Issue 12 (Part 1), 2025
Authors

Zhixiong Huang, Yujing Dong

Corresponding Author

Yujing Dong

Publishing Date

December 31, 2025

Keywords

Changzhou section of the Grand Canal, Cultural imagery, Cultural value construction, Design transformation research, AHP.

Abstract

To explore the revitalization methods and innovative value expression of Ten Scenic Views of the Grand Canal in Changzhou through a cultural imagery perspective, thereby enhancing the appeal and visibility of this cultural tourism route. A three-dimensional spectrum diagram of form-content-function was constructed based on cultural imagery theory. The Analytic Hierarchy Process was employed to quantitatively evaluate factor weights, determine priority design factors, and propose subsequent design translation strategies. The integration of cultural imagery theory and the AHP hierarchical analysis method yields a design strategy that combines Chinese sensibility with scientific rigor. This study's framework precisely identifies the most valuable cultural imagery representations along the Ten Scenic Views of the Grand Canal route in Changzhou, efficiently achieving key factor extraction and scientific evaluation. It offers methodological references for value reconstruction and dynamic inheritance in the cultural belt development of cities along the Grand Canal.

Copyright

© 2025, the Authors. Published by ISCCAC

Open Access

This is an open access article distributed under the CC BY-NC license