Hesen Li, Ziyan Li, Yirui Hu, Yurong Wu

Hesen Li

31 Dec. 2022

Modeling intangible cultural heritage, Laohekou New Year woodblock printing, Derivative design, Qualia theory.

This paper explores the design ideas and innovative methods of Laohekou New Year woodblock printing derivatives from the perspective of qualia theory, so that the product carrier and expression form can be integrated into the public's lifestyle, thus creating characteristic Laohekou New Year woodblock printing derivatives. The purpose is to let the New Year paintings come into people's life better, so that the old and old-fashioned tradition can become "alive" under the development of the new era, thus playing a role in the inheritance and protection of intangible cultural heritage.

© 2023, the Authors. Published by ISCCAC

This is an open access article distributed under the CC BY-NC license