Innovation Economics and Management Research (IEMR)

Publisher:ISCCAC

Analysis of Strategies and Effects of Integrating Real Corporate Cases into Course Teaching: A Case Study of the Introduction to the English Major Course at Ningbo University of Finance and Economics
Volume 6
Authors

Fengge Liu

Corresponding Author

Fengge Liu

Publishing Date

29, December 2023

Keywords

Case-based teaching, Real corporate cases in education, “Innovation and Entrepreneurship”, Introduction to the English Major, Teaching strategies.

Abstract

This paper explores the application of case-based teaching in the "Innovation and Entrepreneurship" segment of the Introduction to the English Major course, through the analysis of entrepreneurship cases from an English major graduate at Ningbo University of Finance and Economics. It examines specific strategies and their outcomes in utilizing real corporate cases within educational settings, effectively merging industry insights with academic learning. The study reveals that incorporating case-based teaching significantly boosts students' entrepreneurial awareness, practical skills, and innovative thinking. The paper proposes a series of teaching strategies and evaluates their effectiveness through teaching practices, offering a novel perspective and methodology for innovation and entrepreneurship education within the framework of integrating real corporate cases into academic curriculum.

Copyright

© 2023, the Authors. Published by ISCCAC

Open Access

This is an open access article distributed under the CC BY-NC license