This paper explores the theoretical foundations and practical approaches to translating TCM Zang-fu terminology into English through the lens of Eco-Translatology. Using the framework of “three-dimensional transformation”—linguistic, cultural, and communicative—Eco-Translatology examines how translators make adaptive choices within the translation ecosys...

The cultivation of core literacy has become the core direction of college English teaching reform, and as the basic carrier of language application, the quality of listening and speaking teaching directly affects the effectiveness of core literacy implementation. The rapid development of AI technology has provided possibilities for the innovation of listenin...

Emergency language services (ELS) are critical in China’s direct-transition ethnic regions, where linguistic diversity and geographic isolation create unique crisis communication challenges. Based on a systematic analysis of 110 peer-reviewed studies (2020–2025), this paper identifies three emerging research paradigms: clinical communication in health emer...

In WeChat communication, there are intergenerational differences in the use of emojis among people of different age groups. This study adopts a questionnaire survey method, designs a questionnaire based on the WHO age classification criteria, and distributes and collects 73 valid questionnaires through the Wenjuanxing platform (effective response rate of 100...

This study selects the Mogao Caves and Mingsha Mountain Crescent Spring as representative cases to investigate the tourism linguistic landscape. By analyzing its structural features through the lens of spatial discourse analysis, this research explores the inherent interactive mechanisms among representational, interactional, and organizational meanings. The...

In the sections of Ferdinand von Richthofen's Tagebücher aus China pertaining to Zhejiang, the author provides detailed descriptions of the province’s geology, landforms, climate, population, economy, and culture. However, these accounts are grounded not merely in the observations of a geographer and traveler, but also implicitly embody the perspective...

In the Coen brothers’ No Country for Old Men, two coin-flip episodes—the gas-station scene and the final bedroom scene—transform ordinary settings into arenas of moral uncertainty through spare staging and near-static composition. In the first episode, Anton Chigurh determines a stranger’s fate via a coin toss; in the second, Carla Jean Moss refuses to p...

Driven by the integration of the New Liberal Arts strategy and language intelligence technology, the interdisciplinary transformation of English majors in science and engineering universities has become essential. Focusing on the “Language Intelligence and Data Science” micro-major at Wuhan University of Technology, this study surveyed 24 students from the...

This article explores the role of national policies in promoting digital and intelligent education, proposing to advance the personalized and intelligent development of Chinese character teaching by improving top-level design, constructing smart classrooms, sharing teaching resources, and enhancing teachers' digital literacy. It emphasizes that when appl...